Senior SEO Specialist

Role overview

As a Senior SEO Specialist, you will collaborate with cross-functional teams to enhance our digital presence, focusing on technical SEO, content strategy, and link-building. This role will require a strong understanding of the latest SEO trends, algorithms, and a data-driven approach to optimize the website for search engines and improve user experience.

Key responsibilities

• Lead SEO initiatives, optimizing site architecture, Core Web Vitals, and structured data.
• Conduct regular SEO audits and resolve technical issues using tools like Google Search Console.
• Develop keyword strategies and collaborate with content creators to optimize product pages, blog posts, and other resources.
• Design and execute link-building campaigns and perform competitor backlink analysis.
• Strategize and manage on-page and off-page SEO campaigns, including A/B testing and CRO.
• Analyze website analytics using Google Analytics, SEMrush, and Ahrefs, and prepare monthly performance reports.

Required skills

• 5+ years of SEO experience, including a proven track record of driving traffic and improving SERP rankings.
• Expertise in SEO tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
• Proficient in HTML, CSS, and basic JavaScript.
• Strong experience with content management systems like WordPress and Shopify.
• Excellent communication skills, both written and verbal.

Preferred qualifications

• Bachelor’s degree in Marketing, IT, or a related field.
• Experience with SaaS, B2B products, and international SEO.
• Familiarity with marketing automation tools and CRO strategies.

What we offer

• Competitive salary and benefits package.
• Opportunity to work on exciting projects with cutting-edge technology.
• Professional development and career growth opportunities.
• Flexible work hours and remote work options.